SÝRUSSON

Visual identity, branding

ABOUT THE PROJECT

Syrusson is a design studio focused on interior and furniture design for both residential and commercial spaces. With a commitment to Icelandic craftsmanship, their pieces reflect a balance of simplicity, functionality, and quality. A distinct brand identity was developed to embody Syrusson’s values. The design features bold typography and a clear hierarchy, creating contrasts and tension while allowing for open spaces and engaging compositions. This approach highlights their work in a modern and appealing way. The branding process included refining Syrusson’s tone of voice and core values, as well as creating a cohesive visual identity that encompasses logo design, photography style, grid systems, social media visuals, and stationery. As a result, Syrusson’s identity effectively conveys its dedication to quality and a genuine approach to design.

Client

Sýrusson

Service

Branding

Sector

Design

Year

2021